Whole Foods is doubling down on the instant delivery trend.
The national food chain announced Monday that it is partnering with Instacart, a grocery delivery startup, to deliver items to shoppers’ homes as quickly as within as one hour. The option will initially be available at select stores in Boston and Austin, Texas, this month, with plans to expand into all 15 cities nationwide that Instacart currently operates in at a later date.
“Instacart makes it extremely easy for our customers to buy Whole Foods Market products from 15 cities and have them quickly delivered — whether buying fresh ingredients for dinner tonight or sending healthy foods to loved ones in another city,” said Walter Robb, co-CEO of Whole Foods, in a statement. “We are thrilled to add this additional convenience for our customers.” Read more…
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